How to Maintain Service Quality with Remote Teams


Due to the government advice that people should currently be working from home wherever possible, many companies have been experiencing a completely new way of working. This can be a very challenging time if remote working hasn’t been fully embedded in your company before, particularly when it comes to maintaining service quality, for example.

In this blog, we share some high-level tips on how customer support leaders can maintain quality of service when their teams are working remotely and/or when they’re working at home, drawing on our years of experience working remotely ourselves and with home working operations.

1. Right people, right place

To start with, it isn’t as straightforward as just sending everyone home and asking them to continue working, as homeworking isn’t for everyone. It’s important that your remote working strategy involves the right team members. So, whether that’s part of your standard day-to-day operational practices or part of your business continuity plan, there are some core traits you need if you’re going to work from home. These include:

We all know that that our working environment has a huge impact on our performance, whether that’s in an office or whether it’s at home.  We need to feel comfortable and we need to be able to concentrate on the job at hand and to do this we need access to the right tools.

It’s not just a case of providing employees with a laptop and a headset and asking them to log on from their back bedroom when the next shift starts. These are just the minimum requirements.

It’s going to be different for every organisation but being clear on those requirements right from the start is going to prevent a lot of issues.

The main requirements to focus on are:

Connectivity is obviously a really important part of remote working and if your core systems are not web based and cannot be accessed online then the remote working model isn’t going to work. So, it’s vital that your core customer communication systems; telephony, email and chat can all be accessed remotely over the Internet.

You should also have the right HR home working policy in place for consistency and guidance for both agents and team leaders.

2. Communication is more important than ever

With lots of team members now physically separated and not working side by side anymore, you’ll need to ensure that everyone can still communicate with one another. Email is still the most widely used form of communication for a lot of organisations but it is not the most effective for many types of conversations.

For faster answers, co-workers, managers and leaders are now conversing virtually with one another by using a variety of new, innovative and highly efficient collaboration tools.

Some good examples of these are Slack, Skype, Microsoft Teams, Workplace by Facebook and there are many other options out there. At EvaluAgent, we’ve found Slack to be a very easy to use, powerful form of communication channel. It can take a while to move away from email, but it fundamentally changes the effectiveness of communication within a business and is integral to remote working.

Slack also has really good resources pages with tips and insights that we have found really useful to make sure that we are getting the most out of collaboration opportunities. So, you really need to get a tool in place that will enable instant, fast communication within your teams. Then make sure that everyone is keeping in touch and that your staff are feeling appreciated, even though you are not able to demonstrate that face to face.

3. Don’t stop feedback, coaching and 1:1’s

With service levels being under pressure, it can be tempting to cut the time allocated for coaching and feedback but this is a big mistake.

In a remote working environment, it’s more important than ever that you support your team because if you don’t, the medium to long-term effects will be 10 times worse than the short-term hit on service levels.

It’s not an easy decision to make and it has a huge impact on dealing with customer queries but in order to support customers, not just now but in the medium to longer term, we have to support our teams. So, we have to continue to make that investment in feedback, coaching and 1:1’s. We have another webinar that covers the best way to do remote 1:1’s and coaching that will help you with this, plus a 1:1 coaching form template if you need that too. 

4. Help team leaders and the QA team to stay in touch and collaborate

Our most successful home working clients also open up communication tools and collaboration procedures whereby evaluators and team leaders can still talk amongst themselves and can still support each other. That can be through daily stand-up huddles using systems and tools like Slack, creating a private channel that they can converse in freely, openly and honestly.

In a remote environment it can be very lonely, especially for managers and leaders and sometimes it’s even more important to ensure consistency and check QA guidelines and scorecards are up to date.

So, ideally you’re still running those regular calibration sessions but doing them remotely, where people can be scoring Contacts, understanding how services are being affected, developing ideas together as to how best to support the team. All of that can be done over video calls and it’s a very powerful medium for having those types of conversations.

5. Keep spirits high

The final tip is around keeping employees motivated and keeping their spirits up by looking at ways you can remotely recognise performance and motivate your teams. This is covered in more detail on our Remote Working Webinar Series. 

Regular communication is so important but so too is the culture and leadership behaviours that bring that all to life, so these also need to be focused on in the remote working environment.

These five tips should give you a good understanding of priorities to make your remote working model effective but as we mentioned, we cover these topics in greater detail in our webinars that are part of this series, so we recommend you watch these too.

By Tom Palmer
Tom is EvaluAgent’s Head of Digital and takes the lead on developing and implementing our digital and content management strategies which results in creating a compelling, digital-first customer marketing experience.

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