How high-performing QA teams know where to focus 

Traditional sampling no longer reflects the reality of modern contact centres.  As conversation volumes increase across channels, the proportion of interactions that can realistically be reviewed manually continues to shrink. At the same time, teams have access to more data than ever before.   The result is a familiar tension: more information, less clarity.  The typical response is…

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4 CX improvements QA can’t unlock on its own

Nearly one-third of customers say they will stop doing business with a brand after one negative customer experience (PwC, 2025). For contact centre leaders, that may not be a surprise, but it is going to be concerning amid rising contact volumes and limited capacity. All of this highlights a simple truth: there’s untapped insight hiding…

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The Contact Center Leader’s Guide to Conversation Intelligence Read more
When is the right time to deploy AI agents?

Many businesses are rushing to deploy AI – in fact, we’ve seen it already with Klarna and Duolingo missteps. The problem is, they’re often in a race to be the first to make efficiency (and cost) gains, while overlooking fundamental prerequisites. This approach risks implementing sophisticated technology on top of unresolved operational issues. And perhaps,…

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How to remove silos and get full value from your contact center data 

Every team across your business – marketing, sales, customer success, support – wants the same thing: a complete picture of the customer. After all, it’s the holy grail for delivering a seamless, personalized service.  And while many departments have made big strides towards this so-called ‘single view of the customer’, there’s one huge source of…

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The ultimate guide to LLMs in contact centers

AI in the contact center is no new concept, but as the technology (and competition) has evolved, the pace of its development has sky-rocketed. But now that you can choose a variety of ways to interact with AI – and more specifically, Large Language Models (LLMs) – how do you go about it, and what…

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5 tips to turn Consumer Duty into a strategic advantage

Turn regulatory expectations into better outcomes – for both your customers and your contact center. Consumer Duty isn’t just another compliance tick-box. It’s a strategic opportunity to raise the bar on customer outcomes. This year, the FCA’s focus is firmly on how firms evidence their progress. That means your next board report isn’t about what…

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The ultimate guide to customer sentiment analytics: enhancing contact center performance with data

What if you could understand the tone, emotion and intent behind a customer interaction, all in an instant? Well, you can. Under the broader umbrella of conversation intelligence, customer sentiment analytics provide contact centers with unparalleled insight. Having this information to hand, with minimal human effort, gives organizations all the qualitative information they need to…

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QA scorecard automation: a guide to scaling and streamlining your QA process

Discover how you can automate your QA scorecards to improve customer interactions and improve call centre performance.  Contact centre quality assurance (QA) scorecards have undergone a remarkable transformation in recent years. The traditional scorecard, once a rigid checklist of agent behaviours, has the potential to evolve into a far more dynamic tool – one that…

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Why use speech analytics in your call center?

Imagine being able to understand not just what your customers say, but how they feel when they say it. That’s the power of call center speech analytics. For modern call centers – where every interaction matters – it’s an essential tool for improving service, efficiency, and overall customer satisfaction. Key takeaways What is speech analytics?…

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